ZzARA PORTAL
ZzARA SOUTH AMERICA
Built where the friction is worst.
South America's banking is slow and money transfers take forever — that friction is the opening. ZzARA eases in with a few builds while the rest of the portfolio finishes: local teams, Spanish-first, WhatsApp-native — because WhatsApp is the front door of South American business.
Divisions
Colombia
The beachhead.
The live division. First build in the field: a WhatsApp-native AI agent for Colombian small businesses — one-button onboarding, and it hands off to a human when it should. The agent is built and in testing, not yet on a live business number.
The Research List
Directions, not products — yet.
Research directions under study: AI collections (79% of invoices are paid late), e-invoicing compliance, cross-border payments, and alternative-data credit. Two or three get picked and built first — until then, this is a list, not a launch.
ONE COMPANY. MULTIPLE INDUSTRIES. ONE IDEA.
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